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Luxury wellness resort group Aman appoints the world’s foremost tennis champion Novak Djokovic as its first global wellness advisor in an exclusive partnership announced this week
Imagine checking in to your favourite Aman resort around the world and improving your tennis game with an exclusive programme designed in partnership with tennis icon Novak Djokovic himself.
A global hospitality brand that prides itself in offering a holistic and integrative wellness experience, Aman has announced a multi-year partnership with the Serbian tennis icon this month, appointing him as its first global wellness advisor. Through this exclusive partnership, Djokovic will bring his decades of success to the fore, upping Aman’s guest wellness offering through exclusively designed programmes and events that draw on his mental and physical well-being experience both on and off the court.
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Djokovic, the record-holder for the most Grand Slam titles in men’s tennis history, is known for his relentless pursuit of excellence, mental resilience, and innovative training techniques.
His influence extends beyond the tennis court, inspiring athletes worldwide with his dedication to fitness and strategic play. Most recently, Djokovic achieved a career-defining ‘Golden Slam’ by winning the Olympic Gold Medal at the Paris 2024 Games.
“To remain competitive at the highest level, over an extended period, demands far more than skill,” says Djokovic. “Over the years, I have cultivated a comprehensive daily wellness routine, combining mental health, nutrition and fitness, that has enabled me to achieve sustained success both on the global stage and in my personal life. Sharing those learnings with Aman guests will be both a privilege and a pleasure.”