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A Dutch businessman has revealed how he cost himself millions after rejecting the chance to invest in Max Verstappen.
Having invested heavily in the career of Jos Verstappen during the Dutch driver’s F1 tenure, a similar opportunity was offered to a prominent Dutch businessman, who has revealed his decision to turn down Max Verstappen has cost himself millions of dollars.
Appearing on the Dutch Dragons podcast, Dutch businessman Michel Perridon – a recent star of the Dutch edition of Dragons’ Den – has revealed how an opportunity to invest in Max Verstappen resulted in him declaring himself “out”.
Perridon, who took over the Aashima Technology company in the late 1980s, rebranded the computer component business as Trust.
His company was a prominent sponsor of Jos Verstappen, and appeared on the 2003 Minardi, with Perridon supplying significant financial backing to Verstappen during his motorsport career.
However, when the opportunity to follow suit and sponsor Jos’ son Max, Perridon felt he’d spent enough…
always sponsored Jos Verstappen, Max’s father, with my company, and that cost millions,” Perridon revealed this week.
“At one point, his manager [Raymond Vermeulen] comes to me, also Max’s manager.
He said, ‘Do you want to invest five million? Then you get 10 percent of all of Max’s income for the rest of his life’.”