Physical Address
304 North Cardinal St.
Dorchester Center, MA 02124
For two straight years, F1 fans could pretty much expect a Max Verstappen domination when they tuned into a grand prix — and understandably, viewers started to lose interest. In F1 2024, though, things have changed.
That’s good news for the United States Grand Prix; race promoter and Circuit of The Americas chairman Bobby Epstein says that the unpredictability has resulted in a surge of ticket sales. As it turns out, fans are more interested when the racing gets dicey.
Bobby Epstein: US Grand Prix ticket sales ‘took off’ when Max Verstappen stopped winning
In an interview with Motorsport.com, USGP race promoter Bobby Epstein acknowledged that ticket sales have been inversely tied to dominance, and that fans just aren’t keen on spending money to watch the same driver take over the field.
READ MORE:McLaren remind Max Verstappen of ‘responsibilities’ after….
“I think it would have been our weakest year in four, since the pandemic,” Epstein said regarding the 13th running of COTA’s USGP.
“Our ticket sales really took off when Max stopped winning and it got more competitive. So I give a lot of credit to our fan base and the audience, they’re paying attention and I think it’s exciting to see the season shape up the way it is.”
During the COVID-19 pandemic, audiences around the world tuned into Netflix’s F1 docuseries Drive to Survive as a way to pass the time while quarantined in their homes, giving rise to a new slate of American fans keen on motorsport.
